You quoted photo shoot includes;
The shoot of the panoramas necessary to put together the tour including interior and exterior (some restrictions apply).
10 to 20 Point of Interest Photos.
Completion and publication of your tour and POI shots to the Google servers.
A DVD of the imagery done.
Documentation about the imagery and the Local+ page.
Basic instruction on using The Google Local + page.
Other services are also available for an additional cost. Please see here to view them.